Our why.
"High quality, natural skincare should be accessible to everyone, health is not something that should carry an exclusive price tag."
— Sophia Mantell, Founder
Read her story →
We believe that comfort in your own skin, is the ultimate luxury.
Our mission is to provide products that are made in New zealand with high quality ingredients and to make our customer feel safe and seen.
¹ Our Formulations
We've incorporated prestige, clinically-proven active ingredients into each Dai_y formulation to produce a line of skincare that promises tangible results without compromise.
² Our Ingredients
Our formulations are founded on 5 hero ingredients, less of the harsh irritants and filler products of traditional mass market skincare, packaged aesthetically to be proudly placed on your countertop.
³ Accessible Luxury
Tired of seeing exclusivity and high price tags as a prerequisite for quality, Founder Sophia Mantell set out to create Dai_y Skincare with the vision of striking the perfect balance between visual luxury and clinically-proven quality at an accessible price point.